One of the keys in maintaining and expanding your GSA Contract is having commercial sales.  GSA wants to ensure that their contractors have a sound business, with multiple sources of revenue, and they EXPECT that a Contractor has commercial sales to complement their government sales.

- Commercial sales proves that the vendor has the capability to earn business in a fair and open market
- When a Contractor wants to add items their government contract offerings, they need to be able to demonstrate commerciality of those products. The government needs to see that they are receiving value from their suppliers.
- The government does not want their Contractors to be solely reliant on the government for their entire sales revenue, it is not a healthy business model.
- When a business has a diversified business model, they will naturally encounter more distributors and manufacturers, which in turn will allow those contractors to offer new products to the government.

The world has changed a lot over that last few years and expanding sales channels can seem complicated and overwhelming. The pandemic and general acceptance of eCommerce has demonstrated that embracing online marketplaces is an excellent way to expand a business’s revenue.

A Contractor having their own website and ecommerce platform can be an effective tool in growing revenue, there is an excellent opportunity to utilize existing multi-vendor sales platforms where millions of customers purchase every day. Some of the most common places where a business can offer their products are:

Participating as a seller in these marketplaces offers a variety of advantages to a business, for example:

- Millions of customers already utilize these sites, so there is already an available customer base.
- A business can offer their products quickly and easily on these sites.
- Most offer marketing and promotion programs to promote new products.-Virtually all customers purchase by credit card, so there is no need to offer extended terms on sales, there is a defined term for receipt of payment.
- Manufacturers can improve their brand recognition and overall awareness in the marketplace as internet search engines continually monitor these sites for new content so it the fastest way to have the products found online.

Over the last 15 years our team of Government Contracting Specialists have developed a vast array of concepts, tools and programs, when combined with the Govdirector Platform offer an unparalleled ability to help Contractors grow their business. From listing the products, promoting the listings, supporting the customers to selecting the most effective products for each of the sales channels and how to market there, we guide our clients through the A to Z process of expanding their business.

Contact us today and see how we can help expand your sales options.